01 / Product workflow
Turning a complex request system into one clear visual story.
Product Film / UI Motion / Explainer
WE TURN COMPLEXFRAME 001
SOFTWARE INTO
clear stories.
Premium product animation and SaaS explainers designed to make software easier to understand, launch and remember.
01 / Selected work
The work should
explain itself.
Clarity first. Craft in every frame.
Have a product that needs a clearer story?
Start a project ↗02 / The problem
Most software videos
show too much.
Feature after feature. Screen after screen. By the end, the viewer still doesn’t know why the product matters.
The usual approach
Feature→Feature→Feature→Feature
The SimplyPut approach
Problem→Idea→Product→Payoff
We don’t sell animation for animation’s sake.
Understanding
is the outcome.
Complex product→Clear idea→Beautiful motion
03 / What we do
Three ways to make
your product click.
Product explainers
Turn the product’s most important idea into a clear visual story.
- Homepage
- Launch
- Sales
- Product education
Product & UI motion
Make software feel intuitive before someone even touches it.
- Feature launches
- Landing pages
- Product marketing
- Campaign assets
Brand motion
Extend the brand into motion without losing what makes it recognizable.
- Launch campaigns
- Social
- Motion systems
- Branded communication
Starting investmentProjects start at $2,500
For focused SaaS product films and UI motion. Final scope is confirmed after a short discovery call.
Discuss your project ↗A SimplyPut principle
One scene.
One idea.
Product videos become confusing when every scene tries to explain everything. We simplify the story before we animate it.
Scene 04Too much information
AutomationsReportingPermissionsAI assistantWorkflowsIntegrationsAnalyticsExportsThe one thing
that matters.
that matters.
04 / Show the thinking
Before we animate,
we think.
Move through the stages. A strong final film starts long before the first keyframe.
01 / Script
One request.
Every team.
One place.
02 / Storyboard
03 / Styleframe
04 / Motion
05 / Process
A simple process.
Serious craft.
You approve the thinking before production gets expensive. No creative black box.
Understand
We align on the product, audience and the one thing the film needs to achieve.
Output / Creative briefStory
We simplify the message into a concise script and narrative structure.
Output / ScriptDesign
References, storyboard and styleframes make the direction visible before animation.
Output / Visual directionMotion
We animate the approved direction, add sound and polish every transition.
Output / Animation draftDeliver
Feedback is consolidated, revisions are finished and every final format is prepared.
Output / Final mastersClear stages. Direct communication. Fewer surprises.
Discuss your project ↗06 / Why SimplyPut
Design first.
Motion second.
We understand software
We don’t just animate screens. We work out what the audience actually needs to understand.
Every movement has a reason
If a frame doesn’t work still, animation won’t fix it.
Direct communication
Work directly with the people making the project, without layers of account management.
Built for product marketing
One core film can become launch cuts, social assets and campaign variations.
07 / Expertise
We don’t just make motion.
We teach the craft.
SimplyPut’s motion-design breakdowns are watched by thousands of designers learning how professional product animation is built.
Explore the channel ↗Recreating a premium SaaS ad
Building a premium product explainer
08 / The studio
Small
by design.
SimplyPut is an independent motion studio focused on software and product storytelling.
We combine design, storytelling and animation to help products communicate clearly — without the layers and overhead of a traditional agency.
Large agency
Sales → Accounts → Management → Creative → Maker
SimplyPut
Strategy → Design → Motion → Direct communication
09 / Project fit
Built for teams
that care about clarity.
We’re a good fit if...
- You have a software product worth explaining
- You care about design
- You want more than a screen recording
- You value a thoughtful creative partner
- You’re willing to simplify the message
Probably not a fit if...
- You need 50 videos tomorrow
- You only want the cheapest animator
- Every creative decision is already locked
- You want unlimited revisions
- You want animation before solving the story
Have something to explain?
Let’s make
it simple.
Tell us about your product, launch or idea. We’ll figure out the clearest way to bring it to life.
Start a project ↗